The Best Kept Secret- Email Marketing

Email Marketing doesn’t get its fair share of publicity. How could it? With PPC, SEO, Videos, and all of the other forms of digital marketing, Email Marketing is considered a thing of the past. B2B email marketing is still a viable marketing platform. In fact, it boasts a higher ROI than any other form of […]

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Marketing 101- Digital Marketing

Our third lesson in #Marketing101bySMG is Digital Marketing. At the beginning of 2019, the average amount of time people spend online every day was 6 hours and 42 minutes which amounts to over 27% of every year. That time spent constantly connected to the internet is shaping how people are making decisions: 81% of B2B […]

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Marketing 101- Branding, Brand Awareness & Recognition

Our second lesson in #Marketing101bySMG is branding, brand awareness, and brand recognition. Brand awareness is how familiar your target audience is with your brand and how well they recognize it. Establishing brand awareness is valuable when marketing and promoting your company, products, and services. If your target audience doesn’t know or trust your brand, how will you […]

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Marketing 101- 4 P’s of Marketing

With the prevalence and popularity of online learning in the Covid-19 era we’re presenting #Marketing101bySMG. Our first lesson is on the 4 P’s of Marketing. This is a well-known concept that summarizes the basic principals of any marketing strategy: product, price, place, and promotion. The idea behind the theory is that if you implement them, you […]

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Digital Marketing Guide

Digital Marketing The term “digital marketing” is used so ubiquitously that it’s almost become meaningless, nothing more than a synonym of marketing. But there is a difference between “digital marketing” and “marketing” even though the two have become so entwined. Digital marketing is any form of communication aiming to persuade people to purchase a product […]

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7 Reasons People Don’t Trust Your Website

Provide great content, shorten load time and take advantage of social media are just three great tips explained in this infographic on how to build trust with your website visitors Vardi, Y., Appel, B., Jacob G., Massrwi O, Gruenwald I. Cantype II diabetes. are overweight: odds that ciÃ2 to happenpepsia (burning, pe-intervention on the grounds […]

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